A Complete Walkthrough of Reports Present in Google Analytics 4
For those who were using the old version of Google Analytics, you should have different profiles for the old version and the new version. You can switch between the two anytime. On the left-hand side of the dashboard, you will find the top-level menu of GA4, which is divided into four main sections, which are […]
Google Analytics 4 versus Universal Analytics: Differences You Need To Know
Google Analytics is one of the most powerful digital marketing weapons one should be using whether you’re running an online store, a blog, or brick and motor business. This amazing tool allows you to track and analyze all of your website traffic that is the visitors to your website. If you are curious to know […]
What is Off-Page Optimization And How To Implement it?
Off-Page Optimization refers to optimization techniques that take place outside of the actual website, such as building links – which increase the authority of a website and enhance natural search rankings. It is simply the process of linking or promoting your website using link building by earning backlinks and citations. This helps in improving the […]